Episode 23 – Something Magical: A Conversation About Dental Marketing with Dr. Grant Olson

Mar 13, 2019

“The technology has really transformed our practice because patients can now understand advanced dentistry,” says today’s guest, Dr. Grant Olson. Dr. Olson as been pursuing his passion of creating brighter smiles with the latest technology and a five-star patient experiences. It must be working because Dr. Olson and his team are looking forward to opening their second location this year. What is the secret to his success? Vicki and Chad find out in a great conversation that covers:

• Marketing philosophy – it’s a marathon not a sprint
• How to target the treatments you want to attract and get surprising benefits
• The surprising assumptions that we shouldn’t make about potential patients
• How to be a rock-star leader for your team